Company Story

HEXAFRESH's journey began in Lebanon, where the founding team joined the Cleanergy Innovation Programme at Berytech to develop a new approach to portable cooling—one that would be smaller, quieter, and significantly more energy-efficient than the appliances already on the market.

Working within Berytech's innovation ecosystem, the team built and tested its first functional prototype, validated the underlying engineering, and carried out early market research and customer interviews to confirm that the problem it had identified—the lack of practical, affordable cooling for homes without space or permission for fixed air conditioning—was real and growing.

Recognising that Europe offered both the regulatory framework and the market scale needed to commercialise the technology, the founders relocated the Company's operations to France, incorporating HEXAFRESH SAS to accelerate product development and commercial expansion.

This move placed the Company inside one of the world's most demanding regulatory environments for consumer electrical appliances—a deliberate choice that has since become a competitive advantage, as HEXAFRESH's CE- and RoHS-certified products can be sold confidently across the European Union.

The years that followed were dedicated to industrialisation: optimising the industrial design, developing a repeatable manufacturing process, establishing a resilient supply chain, and securing the certifications required to sell in Europe.

This disciplined, unglamorous work—the kind that determines whether a hardware company survives its first years—transformed a promising prototype into a market-ready product.

Commercial launch followed in 2024 and 2025, as HEXAFRESH entered the European market through e-commerce and marketplace partnerships, delivered its first orders, and began collecting the customer feedback that continues to shape the product today.

By 2026, the Company had moved decisively from validating demand to scaling it: more than 1,170 units sold, distribution live in five countries, and a diversified network of marketplace and retail partners.

HEXAFRESH's story is, at its core, the story of a climate-technology company built by engineers who experienced the problem of inadequate cooling firsthand and who chose to solve it with a product designed specifically for the homes, budgets, and buildings of ordinary Europeans—rather than adapting a product designed for another market.